How to Reach Your Peak Potential

Learn how to take the leap, overcome fear & make big changes for career, business, health, or wealth. CJ Liu, business coach & broadcaster shares secrets to transformation & inner-wisdom!

Want to make big changes in your life? Dissatisfied with your career, life-direction, health, or even the amount of 000’s in your bank account? Is your heart screaming at you? Do you feel off-purpose, off-track or out of alignment with your higher, spiritual self? Or is fear holding you back? If you said yes to any of these, then this interview with CJ Liu, the famous host of Fire it Up with CJ is for you!

CJ Liu specializes in helping people determine when and why it’s time to make the big move, and how to do it in the best way possible.

She was once an extremely successful Microsoft business exec, before feeling an incredibly strong need to change her life. She felt stuck, off-task and off-purpose, and her heart was screaming at her. It was her wake-up call, or something we almost all experience with injury, illness, a lack of sleep, or a twisting in our guts, before we make big changes in our lives. To CJ, it’s our soul or guts way of saying, I’ve gotta get out of here!

She knew if she didn’t leave now she never would. So she left it all behind, even without knowing what to do next. She spent several years soul-searching before figuring it out. Then she became a coach, radio host and entrepreneur for her own new company, one that gave her the freedom and life she desired.

In this episode you’ll learn how to transform your life and discover your life purpose, figuring out where you want to go and how (and when) you want to get there! You’ll learn how to identify and overcome the fear that’s holding you back.

And you’ll learn the importance of mindfulness, and how to listen to that inner-guidance that’ll take you to where you want to be!

This interview will help you overcome fear, understand how and why you need to change, start doing what you love and living your greatest life! Prepare to Shine Bright!


  • CJ’s Path to Radio Host and Career, Life and Business Coach
    • wake up call – father died, melt down in Costco parking lot
    • existential dilemma – had everything, job, loving husband, great kids; still miserable and life sucked
    • for two years stayed with Microsoft, but hired a career coach and took a test that showed she had interests in everything
    • career test showed she should be a high level military official, superintendent of school, or interior decorator
    • did informational interviews, everyone said their jobs were terrible.
    • was afraid of being trapped at Microsoft. “felt like a lobster in a boiling pot”; if she never leaves now, she’ll never leave because she loved it – though it didn’t feel like her calling
    • afraid if she didn’t leave, she’d never find out what she’s meant to do
    • all she knew was if she didn’t leave, “I was going to die”
    • one woman suggested she should become a life coach – helping others start doing things they love doing
    • taught work-life balance courses at Peps
    • took a life-coaching class
  • How do you know you’re on the right track?
    • You’ll have a physical response, you’ll just know it, it’s not an intellectual response.
    • In CJ’s case she felt “My job is no longer meaningful. It’s not what I’m meant to do. I go into work and I feel like I’m going to die, but I don’t know what I should do instead”
  • When you need to change you often start getting a physical ailment, headaches, literally can’t do it anymore
  • It’s your soul saying something’s not working – wake-up calls are someone getting sick or breaking something
  • It’s important to understand what you want from every angle, in every way, with all 5 senses
    • This helps when you know what you don’t want, to know what you do want
  • Examine & overcome blocks (belief systems that stand in the way of pursuing what you really want) such as “I don’t think I can make enough money as a…” or “I feel like I’ll waste my law school degree…” or “I’ll disappoint my family…”
  • There are TWO CATEGORIES of fear:
    • FIRST: Fear of unknown, being too big, fear of failing – overcome them by understanding they are there.
      • To help: NLP, EFT, visualization and meditation techniques help to rewire the brain
      • Fear that people will see you and know that you’re not worthy, that you’re a fake, you’re going to fail
      • Fear of having no value
    • SECOND: Fear of being unsafe – Need to have safety, Maslow hierarchy needs met, then love and self-esteem
    • Solution: Need to go down to the very root of the raw emotion
    • You’re allowed to wallow in it for 2 or 3 minutes; you’ll suddenly pop out of it because you realize how absurd the fear is
    • If you’re afraid of finances, meet with a financial planner so you know how much money you really need or to make, for instance if you need to pay for kid’s college or have enough for retirement
    • Living is about living fully and having great experiences

Top 3 Key Pieces of Advice

  1. When you don’t know where you’re going, opening to self of a higher wisdom, god, spirit, please just show me some signals or signs to let me know where I’m going and then open up and look
  2. Get clear about what you want with a coach or reading books, doing exercises & get a plan together
  3. Start doing things you love; doesn’t have to be job related – to open your heart, and you’re happier (gardening, movies, getting together with friends)


Fire It Up With CJ Online: Website | YouTube | Facebook | Twitter

CJ’s Life Coaching Website

Books Mentioned in Show:

Love Yourself Like Your Life Depends On It by Kamal Ravikant

Hardwiring Happiness: The New Brain Science of Contentment, Calm, and Confidence by Rick Hanson

The Alchemist by Paulo Coelho

What Color Is Your Parachute? 2016: A Practical Manual for Job-Hunters and Career-Changers by Richard N Bolles


Other References:

Neuro-Linguistic Programming (NLP): “Its creators claim a connection between the neurological processes (“neuro”), language (“linguistic”) and behavioral patterns learned through experience (“programming”) and that these can be changed to achieve specific goals in life.” (wikipedia)

Emotional Freedom Technique (EFT): “…a form of counseling intervention that draws on various theories of alternative medicine including acupuncture, neuro-linguistic programming, energy medicine, and Thought Field Therapy (TFT)…” (wikipedia)

Maslow’s Hierarchy of Needs:

Maslow's Hierarchy of Needs

PEPS: Program for Early Parent Support


Related Podcasts:

Love Yourself Like Your Life Depends On It (An Interview with Kamal Ravikant)


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