How You’re Secretly Manipulated by Your Food & What to Do About It

Discover why our food’s addictive & how to take back control of your health & diet in this fascinating journey into nutrition, artificial flavorings & the food cravings we ALL have.

Listen to the podcast below!


Do you ever feel like you’re not in control of your food, but your food is control of you? You know, when you have that one chip, or one bite of ice cream, or a simple little chicken wing, and suddenly, you’ve plowed through an entire bag, box or pint? And perhaps without even knowing it!

If so, then you’re not alone, and do we have the show for you!

Get the whole scoop in this important interview with Mark Schaztker, award-winning food journalist and author of The Dorito Effect: The Surprising New Truth About Food and Flavor.

Today we’re going to talk about an explosion of flavor, and how it’s downright killing us!

We’ll talk about why flavor’s been in charge, what’s happened to our food supply-and why our great-grandma wouldn’t recognize the food of today. We’ll discuss what I call franken-foods or why a chicken’s no longer a chicken, and why no matter how we try, loosing weight almost seems impossible.

Most importantly, we’ll discuss what we can do to make simple changes today, right away, that will make huge impacts in our health, and in our waist bands!


Key Topics:

  • are we all addicted to food?
  • what it means to be addicted
  • the history of flavor beginning in the 1950’s
  • how food addictions are no different than being addicted to heroin or cocaine
  • why an addicted brain is not a happy brain – a look at the nueroscience
  • how everything has gotten bigger and cheaper, but less nutritious and blander
  • how Doritos came about and what in the world is a Dorito? (hint: it’s not the simple chip you think it is)
  • what “natural flavor” is not natural
  • what’s wrong with chicken, why it tastes bland & the bigger problem at large
  • why tomatoes don’t taste like tomatoes
  • the importance of micronutrients
  • what is nutritional wisdom and do we all have it?
  • how to wake back up your sense of taste and nutrition to know what in the world to eat
  • how to help your kids
  • how babies first develop their palates in the womb
  • how the pleasure provided by food, which we experience as flavor, is so powerful that only the most strong willed among us can resist it
  • in nature there is an intimate connection between flavor and nutrition
  • the delicious cure?
  • scurvy and orange cravings
  • how to help your pets
  • what you can learn from rats and goats
  • Mark’s rules of flavor



Mark Schatzker is an award-winning writer based in Toronto. He is a radio columnist for the Canadian Broadcast Corporation and a frequent contributor to the Globe and Mail, Condé Nast Traveler, and Bloomberg Pursuits.


Mark Schatzker Online: Website | Facebook | Twitter


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